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Since 1993, Ponimmobilien has been brokering real estate in Basel, Baselland, Aargau, and Solothurn

Professional real estate marketing doesn’t have to be expensive. With Ponimmobilien, you can sell your house, apartment, or multi-family home in Basel and northwestern Switzerland with a broker’s commission of just 1% of the sale price plus VAT—payable upon a successful sale.

Since 1993, we’ve been personally guiding property owners through the real estate sales process. From a free property appraisal and professional sales documentation to high-quality photos and marketing on major Swiss real estate portals, all the way through viewings, price negotiations, and coordinating the closing of the sale.

Your benefits with Ponimmobilien:
  • Only 1% commission of the sale price VAT upon successful sale
  • Free, no-obligation property appraisal as the basis for a realistic pricing strategy
  • Comprehensive marketing with professional photos and listings on relevant real estate portals and social media
  • Personalized support from agents with many years of experience in the regional real estate market
  • Support throughout the entire process—from the first inquiries from prospective buyers to the signing of the deed and handover of the keys

Our goal is to make the sale of your property as simple, transparent, and efficient as possible. You’ll benefit from personalized support and a comprehensive service package at fair terms.

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About Us – Your Real Estate Agent in Basel and Northwestern Switzerland

Ponimmobilien GmbH – Personal, Professional, and in Business Since 1993

Ponimmobilien GmbH is an owner-managed real estate company specializing in the sale, valuation and leasing of properties in Basel and northwestern Switzerland. Founded and led by Daniel Poni, our team has been brokering real estate since 1993, primarily in the cantons of Basel-Stadt, Basel-Landschaft, Aargau, and Solothurn.

Our goal is to market real estate simply, efficiently, and on fair terms. We focus on personalized service, professional expertise, quick decision-making, and transparent collaboration. Our approach can be summed up in four words: fast, competent, straightforward, and sustainable.

We serve our clients in German, Italian, English, and French. Whether it’s a single-family home, a condominium, a multi-family home,or a plot of land—we support owners from the initial consultation through to a successful closing.

Sell Real Estate with Just a 1% Commission

Anyone looking to sell their property in Basel or northwestern Switzerland can count on Ponimmobilien for comprehensive marketing services under transparent terms. Our brokerage commission is just 1% of the sale price plus VAT upon successful sale.

We combine personalized service and long-standing regional market knowledge with efficient marketing. This allows owners to benefit from professional support without having to pay a high brokerage commission for the agreed-upon services.

Before the sale begins, we offer a free, no-obligation property valuation. We take into account the location, condition, amenities, current market conditions, and comparable properties to determine a realistic selling price.

Renting Properties on Fair Terms

We also support property owners with attractive terms when renting out apartments and houses. Upon successful placement of a tenant, we charge a fee of just one month’s rent, in accordance with the agreed-upon terms of service and fee schedule.

We assist you with marketing your property, organizing showings, and selecting suitable prospective tenants. Our goal is to make the rental process as straightforward and efficient as possible for property owners.

Our Real Estate Sales Services

From the initial property assessment to the handover of the keys, we handle all key aspects of real estate marketing. The agreed-upon services are offered without an upfront payment and without a contractual obligation, provided this is specified for the respective assignment. A fee is due upon successful sale in accordance with the agreed-upon terms.

Our service package includes, in particular:

  • Free real estate valuation: Assessment of market value and advice on a realistic asking price.
  • Professional property listing: High-quality wide-angle photography, as well as video and drone footage depending on the property.
  • Sales documentation: Preparation of relevant property information and sales materials.
  • Targeted real estate marketing: Listing on major Swiss real estate portals and appropriate digital channels.
  • Viewings and prospective buyer support: Coordinating appointments, responding to inquiries, and assisting prospective buyers.
  • Financing review: Obtaining and reviewing available financing confirmations as part of the sales process.
  • Price negotiations: Providing personal support during negotiations between sellers and prospective buyers.
  • Coordination of the closing: Assistance with preparing for the public notarization and coordination with the relevant authorities.
  • Key handover: Organizing the handover, including documenting utility meter readings and relevant information.

Throughout the entire sales process, we will keep you regularly informed about the current status of the marketing efforts and the feedback we have received.

Upon request, we can also provide individual services, such as preparing sales documentation, or advise you on the purchase of a property. In addition, we assist you in understanding applicable fees and taxes, particularly property gains tax. The final tax assessment is made by the relevant authorities or your tax advisor.

Why Hire a Real Estate Agent?

Selling a property involves numerous tasks and decisions. While owners who sell privately can avoid paying a real estate agent’s commission, they must organize and take full responsibility for the entire sales process themselves.

This includes gathering sales materials, estimate the property, preparing documentation, marketing the property, coordinating showings, vetting prospective buyers, and negotiating the price. Coordinating with banks, notaries, and other involved parties also requires time and expertise.

An experienced real estate agent helps you tackle these tasks in a structured manner, target potential buyers effectively, and coordinate the sales process professionally. With Ponimmobilien, you benefit from personalized support, regional market knowledge, and many years of experience—since 1993.

A Realistic Real Estate Valuation as the Foundation for the Sale

A well-founded real estate valuationis an important prerequisite for successful marketing. A selling price set too high can result in a property remaining on the market for a long time, making price reductions necessary later on. Conversely, a price set too low can cause owners to forgo potential sales proceeds.

That is why we assess a property’s value based on various criteria: location and micro-location, lot size and living area, year of construction, condition, amenities, potential renovations, and current demand in the real estate market. For multi-family homes, rental income and return on investment also play an important role; for land parcels, the possibilities under building codes are particularly decisive.

Our goal is to work with you to set a realistic and market-driven asking price—as the foundation for effective marketing and a successful sale.

Ponimmobilien – Your Partner for Real Estate in Basel and the Surrounding Area

Are you looking to sell or rent a house, an apartment, a multi-family home, or a plot of land? We’ll provide you with personalized advice and show you how to market your property professionally and under transparent terms.

Contact Ponimmobilien for a free, no-obligation real estate appraisal. We look forward to helping you sell or rent your property in Basel and northwestern Switzerland

Here's what our customers in Basel, Baselland, Aargau, and Solothurn have to say

“After several conversations with various real estate firms in the Basel-Landschaft region, I was honestly amazed at some of the fees being charged for brokerage services. I’ve come across a commission of around 7% on multiple occasions for a property in Waldenburg. Most of the time, this was dressed up as ‘standard expenses’ and marketing, like VR images, etc. Absolutely unnecessary! The real joke is that even if the selling price went down, the commission wouldn’t go down with it. What a joke! :). So I’d end up losing money in the end. With PONI Real Estate, it was a completely different story: transparent terms, clear statements, and no inflated sales promises. A 1% commission. Simply honest, straightforward, and without the feeling that you first have to justify a luxury package. For me, this proves once again: Not every high price automatically means better service. Don’t let them rip you off. It’s worth comparing.”
Atila Okur
“I can wholeheartedly recommend Ponimmobilien GmbH. I’ve already had the team sell several properties for me, and I’ve been very satisfied every time.”
Jakub Cavalco
“When we were selling our home, we weren’t sure at first whether we really needed a real estate agent or if we could handle the whole thing on our own. Then a notary recommended that we go through Poni Real Estate. What a great decision—it wasn’t until we went through the entire process that we realized just how much work and specialized expertise is involved, and how easily mistakes can be made. Mr. Poni was always on top of things, answered every question professionally and quickly, and was extremely dedicated. This led us to our goal quickly (and to our complete satisfaction), and so a few days ago we were able to hand over our house to its new owners! Mr. Poni undoubtedly played a major role in this; he was there for us and our clients at any time of day or night—even on weekends—and ensured that the transaction was a success for all parties!”
Beat Lehmann
“I was always very well informed about the status of the property sale. I always felt confident that I had chosen the right real estate agent, and I recommend him without reservation as a partner for selling other properties.”
Stefan Bauer
“Mr. Poni provided us with excellent, transparent, and highly professional guidance throughout our home-buying process. He walked us through the entire process in detail, and I can wholeheartedly recommend him—thank you very much!”
Stefan Bechold
“Mr. Poni made a very good impression right from our first meeting. His approach to work and the way he interacts with people and handles real estate matters are very professional. Having had some experience with other real estate agents, I can highly recommend Mr. Poni.”
Pascal Chappuis
“We were able to sell our property with Poniimmobilien exactly as we wanted. Mr. Poni is very friendly, and he also impresses with his in-depth knowledge of the real estate market. He was always able to answer all our questions competently. He’s also always available outside of office hours, which we really appreciated. And all of this at a price no one else offers. Highly recommended.”
Anouschka Graf
“He always delivers on his promises! I’ve been extremely satisfied with Mr. Poni for years. In my opinion, he’s the best real estate agent in the Basel region! I highly recommend him!”
Peter Jauch
We had a 5 1/2-room penthouse apartment in Basel—an older building—that we wanted to sell, and thanks to the excellent, innovative ideas of a top consultant, Mr. Poni from this company, we were able to sell it at a very good price in a short amount of time. Highly recommended!
Roger Keller
“The sale of the apartment went very smoothly; Mr. Poni is knowledgeable and very well organized. I’ll be happy to recommend Ponimmobilien.”
Sandro Salvini
"A very professional and reliable real estate company. From the very beginning, the service at Poni Immobilien was friendly, knowledgeable, and straightforward. Questions were answered quickly, and I felt very well taken care of. I particularly appreciated the pleasant communication and the professional handling of the transaction. I highly recommend them!"
Anastasia Djordevic

Frequently Asked Questions (FAQ)

What are the costs involved in selling a property?

When selling a property, various costs may arise depending on the canton, the property, and your individual situation. The most significant potential costs include, in particular, real estate gains tax, transfer tax, real estate agent commissions, notary and land registry fees, as well as other sales and financing costs.

Possible costs include:

  • Real estate gains tax on the taxable profit realized from the sale

  • Real estate agent’s commission, if an agent is commissioned to handle the sale

  • Notary and land registry fees, depending on the canton and contractual agreement

  • Costs for land registry extracts, certifications, or other documents

  • Transfer tax, depending on the canton and the use of the property

  • Valuation and advertising costs, by Ponimmobilien are included in the real estate agent’s commission

  • In the event of early repayment of a fixed-rate mortgage, a prepayment penalty may apply

  • Other property-specific costs, such as those for necessary documents or proofs

Which costs are actually incurred and who bears them depends in particular on the property’s location and the terms of the purchase agreement. Property gains tax is also calculated differently from canton to canton. In Basel-Stadt, for example, certain incidental sales costs—such as real estate agent commissions, advertising costs, and notary and land registry fees—may be taken into account when determining the taxable real estate gain.

At Ponimmobilien, the brokerage commission for a successful sale is currently 1% + VAT; according to our service model, there are no additional marketing or advertising fees for the agreed-upon sales services.

Before a sale, it is advisable to calculate the anticipated costs early on. Ponimmobilien helps sellers transparently estimate the expected incidental sales costs and the projected net proceeds.

How much will the real estate agent charge me when I sell my home?

Ponimmobilien charges a commission of just 1% + VAT upon successful sale. There are no further costs or fees.

The agency commission covers all services relating to the successful marketing and sale of the property – from personal advice, through the professional listing, valuation and advertising of the property, to viewings, the registration of the sale and the final handover of the keys.

Ponimmobilien thus offers a transparent and fair agency service on attractive terms, with no additional costs for the client.

Are there any additional costs for marketing, photos, or advertisements?

Our scope of services includes the marketing measures necessary for a professional sale, the preparation of the sales advert and the presentation of the property, all covered by a commission of 1% plus VAT.


Should any additional services be requested or required, we will discuss these with you in advance in a transparent manner. There will be no unexpected costs.


We would be happy to explain to you in detail during a face-to-face meeting exactly which services are included in our estate agent’s fee and what additional costs may arise, if any.

Can I sell my property without a written real estate brokerage agreement?

Generally speaking, yes. Under Swiss law, a brokerage agreement can also be formed verbally or through conclusive conduct. A written contract is generally not required for a brokerage agreement to be valid.

At Ponimmobilien, the key terms and agreements can be transparently confirmed in writing at the client’s request. This ensures that both the owner and the real estate agent know from the outset which services have been agreed upon and under what conditions the brokerage will take place.

When is the real estate agent's commission due?

At Ponimmobilien, the estate agent’s fee is payable upon the successful completion of the property sale, i.e. upon public notarisation.


Ponimmobilien deliberately chooses not to draw up a written agency agreement in order to give clients greater freedom. However, a written agency agreement can be drawn up on request.

Can I sell a rental property?

Yes, in principle, you can sell a property even if there is still a mortgage on it. The existing mortgage must be taken into account when finalising the sale.


Depending on the situation, there are various options: for example, the mortgage can be paid off upon sale, transferred to a new property or, under certain conditions, taken over by the buyer. Which option makes sense depends, amongst other things, on the type and term of the mortgage, as well as on your bank’s terms and conditions.


It is important to clarify any early repayment penalties or costs associated with early termination at an early stage. We will assist you in liaising with the lending bank and take the existing mortgage into account when planning the sale.


Would you like to sell despite having an outstanding mortgage? We will go through the key points with you and guide you through the entire sales process.

Can I sell a property that is subject to an existing right of residence?

Yes, in principle, a property can be sold even if a right of residence exists. The right of residence generally remains in effect and must be respected by the buyer. A right of residence registered in the land registry is a personal servitude and entitles the person in question to reside in the agreed-upon property or in a specific part of it.

Therefore, the key factors for the sale are how the right of residence is structured, the area to which it applies, its duration, and whether it is registered in the land registry. These factors can influence the achievable sale price and the target group of buyers.

For example, a property with a right of residence can be specifically marketed to investors or buyers who accept this type of use. Depending on the situation, it may also be possible to determine whether the right of residence can be terminated by mutual agreement prior to the sale.

Ponimmobilien takes the existing right of residence into account in its valuation, pricing, and marketing strategy and clarifies the relevant documents together with the owner and the notary’s office.

The notary’s office with jurisdiction should be consulted regarding the legal assessment and any potential cancellation or modification of the right of residence.

How do I sell a property I've inherited?

In general, an inherited property can be sold. However, before the sale, it should first be clarified who owns the property and who has the authority to decide on the sale.

If there are multiple heirs, a community of heirs is usually formed. In this case, the necessary decisions must be made jointly. Factors relevant to the sale process include proof of inheritance, ownership structure, and the current land registry status.

The sale of an inherited property typically proceeds in the following steps:

1. Clarify
the inheritance and ownership structure First, the heirs and the ownership structure are verified. Depending on the situation, relevant documents such as a certificate of inheritance, a will, or an inheritance agreement may be required.

2. Reviewing
the property and documents We assist in compiling the documents necessary for the sale and clarify, for example, land registry details, existing mortgages, easements, or other specific features of the property.

3. Determine
market value Next, the current market value of the property is determined, and a suitable sales strategy is established.

4. Marketing and sale
Once preparations are complete, the property is professionally marketed, viewings are organized, and negotiations with potential buyers are conducted.

5. Sales Contract and Transfer
of Ownership Once an agreement is reached with a buyer, the sale is processed through the appropriate notary’s office. The transfer of ownership takes place in accordance with legal and land registry requirements.

Tax Considerations: When selling an inherited property, tax issues may arise depending on the canton and individual circumstances, particularly regarding property gains tax and inheritance tax. The specific tax situation should therefore be clarified early on with the appropriate tax advisor or the relevant tax authority.

Ponimmobilien also provides personalized support for inherited properties—from the initial appraisal and preparation of sales documents, through marketing and negotiations, to the notarial settlement.

Can I sell a property during a divorce?

Can I sell a property during a divorce?

Yes, in principle, a property can be sold even while divorce proceedings are ongoing. However, the key factors are who owns the property, what the marital property regime is, and whether it is the family home.

If the property is jointly owned, both spouses must generally be involved in the sale process. Even if the property is registered in only one spouse’s name, special consent requirements may apply if it is the family home.

Before the sale, it is therefore particularly important to clarify ownership structures, existing mortgages, the distribution of the proceeds from the sale, and any agreements made as part of the separation or divorce.

Ponimmobilien can professionally guide the sales process and coordinate marketing, showings, and negotiations. For legal and matrimonial property assessments, it is advisable to consult the relevant notary’s office or a legal advisor.

This ensures that the sale can be handled in a structured and as neutral a manner as possible, even during a challenging personal situation.

What do I need to keep in mind when selling an apartment building?

When selling a multi-family residence, in addition to the location and the condition of the building, rental income, existing leases, and future investments are particularly crucial. Buyers typically evaluate not only the property itself but also its financial potential.

Therefore, the following documents and items in particular should be prepared before the sale:

  • Rent survey and existing lease agreements

  • Current rental income and utility costs

  • Vacancies and any notices of termination

  • Land registry extract and existing easements

  • Construction and building documents

  • Information on renovations and refurbishments

  • Condition of the heating system, roof, facade, and other important building components

  • Existing mortgages and any special obligations

  • Expected maintenance and investment needs

  • Tax implications of the sale

In addition to the property’s market value, the income value and yield can play a particularly important role in pricing. For larger multi-family residential buildings, marketing is therefore often specifically targeted at private or institutional investors.

Ponimmobilien analyzes the relevant property and income data, develops a market-driven sales strategy, and specifically targets suitable prospective buyers. We support the property owner throughout the entire process—from the evaluation through marketing and showings to price negotiations and the closing of the sale.

What do I need to keep in mind when selling a piece of land?

When selling a piece of land, in addition to its current market value, key factors include its developability, floor area ratio, and legal framework. Depending on the property, these factors can significantly influence the potential selling price.

Before the sale, the following points in particular should be reviewed:

  • Land registry extract and ownership structure

  • Zoning and potential floor area ratio

  • Building codes and existing design or neighborhood plans

  • Utility connections to the property

  • Existing easements, rights of way, or building rights

  • Any existing rental, lease, or usage agreements

  • Potential contaminated sites or special encumbrances

  • Real estate gains tax and other costs associated with the sale

For building lots, it is also important to assess the actual potential for use. A property with high floor area ratio or attractive development opportunities can be particularly appealing to developers and investors.

Ponimmobilien evaluates the property in terms of its location, size, potential uses, and current market conditions, and uses this information to develop a suitable sales strategy. For legal, tax, or building code issues, a notary, the local municipality, or specialized experts may also be consulted.

What do I need to keep in mind when selling a condominium?

When selling a condominium, in addition to location, condition, and living space, the specific characteristics of the condominium ownership are also important. Prospective buyers generally want not only to assess the unit itself but also to understand the situation of the entire condominium owners’ association.

Before the sale, the following documents and points in particular should therefore be prepared:

  • Land registry extract and ownership share

  • Condominium Bylaws and Deed of Establishment

  • Floor plans

  • Current annual financial statements and budget of the condominium association

  • Status of the renovation fund

  • Minutes of the most recent condominium owners’ meetings

  • Information on planned or already approved renovations and refurbishments

  • Existing exclusive rights of use, such as for a garden, patio, or parking space

  • Any easements or other encumbrances

  • Existing mortgage and other documents relevant to the sale

The financial situation of the condominium association can also influence the value and appeal of an apartment. Therefore, approved renovation projects or a low renovation fund balance should be communicated transparently.

Ponimmobilien assists owners in compiling sales documents, conducting a market-based valuation, marketing the property, and negotiating with prospective buyers. The legal review of the documents is carried out by the responsible notary’s office or the relevant specialized agencies.

Can I sell a property held under a building lease?

Yes, a property subject to a building right can generally be sold. When the property is sold, it is not the land itself that is transferred, but rather the existing building right or ownership of the structure built on it. An independent and permanent building right can be registered in the land registry as a separate parcel of land and sold.

Before the sale, the following points in particular should be reviewed:

  • Remaining term of the building right

  • Amount and trend of the building lease fee

  • Provisions governing adjustments to the ground rent

  • Possible restrictions on transfer

  • Any preemptive rights

  • Existing mortgages and other encumbrances

  • Provisions regarding reversion and reversion compensation

  • Condition and value of the property located on the leasehold land

The remaining term and the amount of the building lease rent can significantly influence a property’s market value. Provisions regarding reversion should also be taken into account in the valuation.

Ponimmobilien reviews the key terms of the building lease, incorporates them into the valuation, and develops a suitable sales strategy. The specific building lease agreement should be reviewed by the relevant notary’s office or a specialized agency prior to the sale.

Can I sell a property that is subject to a usufruct?

Yes, a property subject to an existing usufruct can generally be sold. However, the usufruct generally remains in effect upon sale unless it is previously terminated or another arrangement is made. A usufruct registered in the land registry grants the beneficiary the right to use the property and derive the corresponding benefits from it.

Therefore, the structure of the usufruct and the rights and obligations associated with it are crucial for the sale. An existing usufruct may limit the pool of potential buyers and affect the achievable sale price.

Before the sale, the following should be examined in particular:

  • the exact terms of the usufruct

  • the entry in the land registry

  • who is entitled to the usufruct

  • what costs and maintenance obligations exist

  • whether it is possible and desirable to cancel the usufruct before the sale.

Ponimmobilien takes the existing usufruct into account in its valuation, pricing, and marketing strategy, and coordinates the necessary steps with the owner and the notary’s office.

A specific legal and tax assessment should be conducted by the responsible notary’s office or a qualified professional.

Customers & Partners Throughout Switzerland